The B2C eCommerce Italian market was expected to grow over 40% in 2005 (compared to 2004 - when Buy.it was born) reaching, based on the final balance data, € 2.800 millions.
The lower annual growth rate currently registered with respect to the rate recorded during the 2003-2004 period, between 60 and 70%, was mostly due to the decreasing of economy growth rate, especially in tourism sector that had pulled the economy in the previous couple of years.
> Sales Trend
Numbers in millions of euros
// Use Morris.Bar
Morris.Bar({
element: 'graph',
data: [
{x: '2003', y: 1159},
{x: '2004', y: 1990},
{x: '2005', y: 2822},
{x: '2006', y: 4107},
{x: '2007', y: 5032},
{x: '2008', y: 5754},
{x: '2009', y: 5772},
{x: '2010', y: 6779},
{x: '2011', y: 8052},
{x: '2012', y: 9352},
{x: '2013', y: 11268},
{x: '2014', y: 24188},
{x: '2015', y: 7},
{x: '2016', y: 8}
],
xkey: 'x',
ykeys: ['y'],
labels: ['Y'],
barColors: function (row, series, type) {
if (type === 'bar') {
var red = Math.ceil(255 * row.y / this.ymax);
return 'rgb(' + red + ',0,0)';
}
else {
return '#000';
}
}
});
* data from Politecnico di Milano
